Charleston AMA - Amercian Marketing Association

Multimedia Panel Delivers

May 26, 2009 1 comment

Anyone need a recap of what we all learned at the May luncheon? Here’s a quick excerpt from Robert’s entry at Blue Ion: Content Development – Brands are developing more and more content (video, interactive, photo, stories, etc.) today to tell their story/stories, and distributing it through online channels. Distribution – There are endless opportunities [...]

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Blue Ion to Moderate May Luncheon Panel

May 4, 2009 1 comment

Last week we confirmed two dynamic speakers from Blue Ion to moderate our panel of multimedia experts that we’ve previously highlighted. Charleston AMA welcomes Robert and Chris: Robert Prioleau Founding Partner & Strategy Director Chris Simpson Digital Marketing Director Some of Blue Ion’s favorite videos produced by their staff members include the Blue Ion Flipbook [...]

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May Speaker Profile – Patrick Bryant

April 22, 2009 3 comments

Still not sure whether or not you want to attend our May luncheon? Perhaps learning more about our last panelist will help you make the decision. Patrick Bryant, Managing Partner Go To Team What is your favorite viral video? Our go to team commercial. We sent it out in an email to 2000 broadcast producers [...]

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May Speaker Profile – Justin Nathanson

April 20, 2009 No comments yet

Our second of three posts highlighting our May speaker panelists. This time we’ll get to know Justin more. Justin Nathanson, Lead Producer and Founder The Cut Company What is your favorite viral video? I like some for their humor, some for their marketing effectiveness, and some to just brighten my day. I’ll cover those 3: [...]

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Using video to increase your business

April 19, 2009 No comments yet

I recently read an article at www.the60secondmarketer.com which gives 22 ways to use video online to increase your business. In honor of our next meeting on May 7th – “Multimedia and Marketing – How to Make it Work for You” – I have posted the top 5 that I found most useful. You can find [...]

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May Speaker Profile – Tim McManus

April 16, 2009 No comments yet

We’re gearing up for the May 7 luncheon, “Multimedia and Marketing – How to Make it Work for You.” In the next three posts, join us as we learn more about each of our three panelists. First up: Tim McManus, Director of Business Development PDA Stage What is your favorite viral video? That is a [...]

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Shift in the Advertising Spend

March 18, 2009 1 comment

An article I recently read from Advertising Age titled “Marketers, Agencies Not Ready to Spend, Even Online” suggested that marketers and agencies are less optimistic about increasing their spend in online advertising than previously reported at the end of 2008. As we all know, newspapers and magazines have seen a sharp decrease in advertisers. But [...]

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Awesome Response – Jay’s 10 Golden Rules

February 9, 2009 1 comment

If you missed the AMA luncheon last week, I feel bad for you. Honestly, I think Jay Berkowitz gave one of the best presentations I’ve ever heard on Internet Marketing. If you couldn’t make it, don’t worry as we’ll post a podcast of his presentation this week. And, we might even have a guest appearance [...]

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Awesome Response – Jay's 10 Golden Rules

February 9, 2009 1 comment

If you missed the AMA luncheon last week, I feel bad for you. Honestly, I think Jay Berkowitz gave one of the best presentations I’ve ever heard on Internet Marketing. If you couldn’t make it, don’t worry as we’ll post a podcast of his presentation this week. And, we might even have a guest appearance [...]

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Charleston AMA Fuels YOUR Growth

January 27, 2009 1 comment

In today’s economy, most people are doing the OPPOSITE of what they should when it comes to their careers – are you? DON’T stop coming to professional meetings, DON’T cancel your memberships and DON’T ignore free opportunities to further your professional development! Yes, these take time out of your workday and money from your pocket, [...]

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